Rent Payment, Tenant Management, Tenant Screening

Should I Use Zumper Rental Listings?

Zumper Rental Listings Review

Zumper rental listings is one of the best rental sites where landlords can list and manage their property, and connect with quality renters.

In this article, we discuss what it costs to use Zumper rental listings, the pros and cons of listing your property on Zumper for rent, and the alternative property management tools that landlords should consider.

internal link Related Read: The Best Rental Property Management Software: Product Overviews


How Much Do Zumper Rental Tools Cost?

You can post up to 10 properties for free on Zumper, which coordinates listings to PadMapper, WalkScore, and Facebook Marketplace. However, you’ll have to subscribe to their premium enhancements to promote your Zumper rent ads or display them at noticeable positions on the search page.

Conversely, landlords located in the US and Canada do face certain limitations when posting their Zumper rental listing. For instance, if you live in the larger US metropolitan areas, you can only post 5 free ads per account.

Note:

Any additional listing will cost $20 per property and will stay active for 45 days before automatically unpublishing. Comparatively, Zillow charges $9.99 per week/listing. 


internal link Related Read: Is Zumper free for Landlords? Overview, Pricing, & Features

Some of the highlights of using Zumper rental listings for your next vacancy are: 

Multifamily Promoted 

For landlords with more than 10 units, Zumper offers promoted Multifamily advertising, which includes:

  • Featured placement to increase your visibility and generate more leads; 
  • The Matterport Capture integration offers your prospective tenants 3D Virtual Tours by scanning your property via the app;
  • Badges to make your rental listing stand out;
  • Filters that allow tenants to easily discover all of your listings; and,
  • Lead delivery engine, PowerLeads AITM, uses artificial intelligence (AI) and predictive analytics to offer more lead intelligence. Its Power Prospect indicator recognizes high-intent potential renters.  

Instarent 

For the cost of 2% of the monthly rent, Instarent provides landlords with 12 months of rent protection (with a limit of $5,000). It includes premium features such as:

  • Priority search placement for your Zumper rental listings;
  • Up to $500 in coverage against property damage and $300 towards legal fees in the case of an eviction;
  • No-Vacancy Guarantee (a check of $250) if your vacancy doesn’t fill within 45 days;
  • Applicant-paid ($30) tenant screening including a credit check, income verification, eviction, and criminal history with TransUnion SmartMove;
  • Rent deposit in your account within 24 hours; and,
  • Digital lease and e-signature with DocuSign®. 

Virtual Signature Package  

The Virtual Signature Package in partnership with Matterport enables you to advertise your listing with 3D tours. It also features the following benefits:

  • 12 months of promoted placement on Zumper network sites;
  • Syndicated listings to exclusive partner, Facebook Marketplace;
  • Unlimited use of 3D tours on all advertising platforms;
  • Upload virtual tours including the 3D dollhouse, floor plan, and measurement mode of existing units and interior amenities with the Matterport Capture app (scanning your property is DIY);   
  • High-resolution photos; and,
  • 2D schematic floor plans. 

Zumper Rental Listing Syndication

Zumper listings display your properties to its’ own network of listing sites, which includes PadMapper and WalkScore. Ads are also automatically posted on Facebook Marketplace.

In addition, you can have listings you created on property management software platforms show up on on Zumper, PadMapper, WalkScore, and Facebook Marketplace. Following are the software tools that syndicate listings to Zumper’s sites, as well as other rental advertising sites such as Zillow, Apartments.com, etc:

  • Whether you manage five doors or five thousand, Buildium provides a simple but sophisticated property management platform to help you grow and improve your business.
  • Strength: Complete Solution
  • Advertise your property, find and screen tenants, sign leases, collect rent, and e-sign custom local leases, with tools built specifically for DIY landlords.
  • Strength: Complete Solution
  • End-to-end property management solution. Receive payments online, advertise properties and screen potential tenants. Robust accounting and maintenance features.
  • Strength: Complete Solution
  • Designed to address the needs of DIY landlords as well as property management companies, Rentec Direct includes all the tools necessary to manage and rent your properties
  • Strength: Complete Solution

What Types of Properties Can You Market With Zumper Listing? 

You can list a variety of rental properties on Zumper such as a house, apartment, condo, co-op, rooms for rent, and Multifamily buildings. At the present time, they don’t support the listing of commercial or retail spaces, storage units, parking spots, garages, or for-sale properties.

Pros of Zumper Rental Listings


Exposure 

In addition to your listing on Zumper, where they attract over 15 million visits per month and generate 6 million leads per month, your rental listing is also distributed to platforms such as PadMapper, Walk Score, and Facebook Marketplace. According to Zumper, 6 in 10 renters in the US used Zumper in 2020.

Advertising Tools 

Generally speaking, posting rental listings on Zumper is quick and easy, and has the ability to connect landlords with ready-to-move tenants in minutes. Not to mention you can include property details, photos, and YouTube videos in your listing. By purchasing Zumper’s premium enhancements, you can even add 3D tours and 2D schematic floorplans to your ads, which undoubtedly would add improvements to your advertising.  

internal link Related Read: Best Free Online Ways To Advertise Property For Rent

Property Management Tools 

The free version of Zumper offers basic property management features where landlords can create a listing, advertise it, send messages to applicants, screen applicants, create and sign digital leases, and collect rent. Although you do have to sign up for ‘Instarent’ to gain extra features such as search boost, property pricing, premium support, and a no-vacancy guarantee.   

High-Quality Leads 

Zumper’s lead delivery engine, PowerLeads AITM claims to deliver 5x more intelligence on leads. As a result, it guarantees that prospects are 2x more likely to convert to leases. Given that with the Power Prospect indicator, you can expect to receive high-quality leads.  

Customizable Tenant Screening Fee 

With Zumper rental tools, landlords can customize the tenant screening fee and receive the difference between their adjusted fee and the $30 tenant screening fee. Alternatively, you may even choose to reduce or waive the screening fee. Consequently, in that case, you will either have to pay the difference or the $30 fee for every applicant who shares screening documents with you. 

internal link Related Read: The Best Tenant Screening Service for Small Landlords

Free Rent Collection 

The AutoPay feature allows landlords to collect rent for free. Additionally, you can also collect fees and deposits through Zumper with custom charges such as late fees, security deposits, pet deposits, and utilities. 

Landlords can easily create rent schedules, track pending charges, and get an overview of their past and upcoming payments. Zumper also sends automatic payment reminders to help tenants pay on time. Bank transfers (ACH) are always free, while tenants who pay with a debit card, credit card, or Apple Pay are charged a flat 2.95% fee. 

internal link Related Read: The Best Online Rent Payment Service for Small Landlords

Quick Payment Deposit 

As a part of the free Basic plan, Landlords can receive rent payments deposited into their bank account as soon as 24 hours after a tenant initiates the payment process. 

Rent Guarantee 

Providing up to 12 months of rent coverage, Instarent protects you against unexpected vacancies and also property damage. Specifically, it includes a $5,000 rent protection policy and $500 damage coverage through a third party.

Cons of Zumper Rental Listings


Pricing 

You can list up to 10 properties for free on Zumper, but if you want your ad to appear in more popular searches and locations, you’ll have to subscribe to their paid package. For landlords with more than 10 properties, Zumper charges $20 per property for every additional listing, which obviously can get expensive if you have a big portfolio or a limited budget. 

internal link Related Read: The Best Free Property Management Software for Small Landlords in 2021

Unclear Description of Multifamily Properties 

By the term “properties”, Zumper typically means condos, houses, rooms, apartments, and co-op housing. However, it doesn’t explain when a building with multiple units falls under its Multifamily promoted plan. Evidently, the limits on the number of properties a landlord can list for free indicates that most apartment buildings will fall under the paid Multifamily plan. 

Limited Property Management Features 

Although Zumper’s paid plans offer features like tenant screening, rent collection, and digital signing tools, surprisingly it doesn’t have some of the common features that other property management tools offer. 

For instance, Zumper doesn’t offer financial reporting and maintenance tracking tools. Without a doubt, this will often lead you to seek out another tool like Avail, Buildium, TenantCloud, RentecDirect, or RentRedi for a complete solution.  

Additionally, while it does allow landlords to add extra questions to the rental application, you can’t edit the existing information on the application. Any changes required will need to requested by contacting Zumper support.  

No Lawyer-Reviewed Leases 

Zumper’s premium enhancements include digital lease signing in partnership with DocuSign®. Landlords can also customize the lease. However, it doesn’t offer state-specific, lawyer-reviewed leases in any of its plans. 

internal linkRelated Read: Residential Lease Agreements: Best Software for Small Landlords

No Mobile App for Landlords 

Zumper has an app available in both the App Store and Google Play store, however, it is designed for renters only. Landlords can’t use it to list or manage their property. 

No Rent Guarantee for Existing Leases/Tenants 

At this time, Zumper doesn’t offer Instarent Rent Guarantee to protect existing tenants or leases, even if the renter is starting a new lease agreement with the landlord. Additionally, you will have to pay $250 whenever you decide to cancel Instarent. 

internal link Related Read: Should You List A Rental On Zillow?

Magnifying glass in front of an open newspaper with paper houses. Concept of rent, search, purchase real estate.

Our Verdict: Should You Use Zumper Rental Listings?

All things considered, we believe Zumper’s strength is the number of tenants that use the site every month to search for a rental property, which is certainly a benefit. Nonetheless, it does lack several key features such as communications, maintenance tracking, and financial reporting. If you’re looking for a more integrative all-in-one solution that offers more value for money, property management tools such as Avail, Buildium, RentecDirect, and TenantCloud are better suited and include features such as:

  • Advertising and applications
  • Tenant screening
  • Digital leases and e-signatures
  • Rent processing and collection 
  • Maintenance reporting and tracking
  • Communication tools
  • Financial tracking and reporting

Alternatively, you can manage your rental listings by using individual tools. For instance, you could use the following:

  1. Zumper to list your property for free
  2. ApplyConnect or RentPrep for tenant screening
  3. PayRent for rent collection, and
  4. Landlord Studio or Stessa for accounting and reporting.

To learn more about each of these products, check out our article on “The Best Rental Property Management Software”. 


Featured Products

  • Advertise your property, find and screen tenants, sign leases, collect rent, and e-sign custom local leases, with tools built specifically for DIY landlords.
  • Strength: Complete Solution
  • Whether you manage five doors or five thousand, Buildium provides a simple but sophisticated property management platform to help you grow and improve your business.
  • Strength: Complete Solution
  • Tenant screening solution perfect for independent landlords. Screen tenants, market your vacancies, and take applications for free.
  • Strength: Tenant Screening

  • RentRedi is an all-inclusive landlord-tenant app. Manage vacancies, screening, and rent collection from wherever you are, on any device.
  • Strength: Complete Solution
  • End-to-end property management solution. Receive payments online, advertise properties and screen potential tenants. Robust accounting and maintenance features.
  • Strength: Complete Solution
  • Accounting and property management tools to save time and money while managing your rentals. Track income and expenses, screen tenants, collect rent, and more.
  • Strength: Accounting and Financial Tracking

Disclosure: Some of the links in this post are affiliate links and Landlord Gurus may earn a commission. Our mission remains to provide valuable resources and information that helps landlords manage their rental properties efficiently and profitably. We link to these companies and their products because of their quality, not because of the commission.

Tagged , , , ,

About Eli Secor

Eli comes from a family of real estate investors, dating back several generations. He currently manages his own multifamily property, apartment buildings for clients, and commercial spaces. He has particular expertise in the construction and maintenance arena, having spent almost 20 years in the construction fields.
View all posts by Eli Secor →

Leave a Reply

Your email address will not be published. Required fields are marked *